When it comes to engagement, we beat the
competition across all categories.
51.9
17.7
9.2

33.2
6.1
3.0

14.4
3.7
2.8

9.5
3.4
2.4

3.4
1.9
1.7

1.7
1.1
1.1

Average minutes per visitor
Average minutes per usage day
Average minutes per visit
The most targeted audience for your needs.
18M
Active Traders &
Retail Investors
3M
Financial
Professionals
2.9M
High Net
Worth Individuals
8.4M
Users Interested
in Crypto
3M
Active Traders
310K
Financial Advisors
61K
RIAs
120K
Institutional Investors

The fastest growing demographic for
finance.
63% increase in investors of ages 18-24 since 2020.
Young investors saw the COVID-19 economic tumble as an entry point into the world of investing and not a time to stuff their money under the mattress.